PART 2: SaaS sales + getting to revenue quickly w/ Landon Bennet of AdReform
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PART 2: SaaS sales + getting to revenue quickly w/ Landon Bennet of AdReform

Summary

In this episode (part 2 of 2) Josh talks to Landon Bennet of AdReform about finding and closing on larger SaaS customers.
In this episode Josh talks to Landon Bennet of AdReform about finding and closing on larger SaaS customers.

Landon has a ton of experience in SaaS sales at several customers (including 3 companies that he's successfully bootstrapped with his co-founder Kyle Conarro). This is a must-listen for any indie hackers or bootstrap founders.

A few topics covered in the call are:
  • Landon's approach to finding new (validated) business opportunities
  • How early conversations with potential customer helped Landon and Kyle decide what to build
  • Where to find bigger customers