PART 1: Finding and closing bigger SaaS customers w/ Landon Bennet of AdReform
E30

PART 1: Finding and closing bigger SaaS customers w/ Landon Bennet of AdReform

Summary

In this episode (part 1 of 2) Josh talks to Landon Bennet of AdReform about finding and closing on larger SaaS customers.
In this episode Josh talks to Landon Bennet of AdReform about finding and closing on larger SaaS customers.

Landon has a ton of experience in SaaS sales at several customers (including 3 companies that he's successfully bootstrapped with his co-founder Kyle Conarro). This is a must-listen for any indie hackers or bootstrap founders.

A few topics covered in the call are:
  • You should never be surprised by the outcome of a deal
  • Time kills every deal
  • Annual contracts
  • Avoid forever discounts